The best time to buy a TV 2025 can help you save big. Prices shift all year, but certain sales events guarantee serious discounts. This comprehensive TV buying guide 2025 explains exactly when to shop, how to get the lowest prices, and which tech trends matter most. If you know when to look, you can score the same big-screen, high spec TV for hundreds less than the guy who bought it a few months earlier. Whether you’re hunting for a budget friendly upgrade or that top tier OLED masterpiece, understanding the best time to buy a TV could stretch your dollars further.
Black Friday and Cyber Monday TV Discounts 2025
Black Friday TV deals and Cyber Monday TV discounts still offer some of the deepest savings all year. In 2024, premium OLED and QLED TVs dropped by as much as 40 percent. TV discounts 2025 are expected to be even bigger.
Expect popular brands like Samsung, LG, Hisense, and TCL to roll out aggressive price cuts. Shoppers can find Samsung OLED models like the S95C or QN90D with up to 35 percent off. LG OLED Evo models like the C4 Series or G4 Gallery Series should see discounts up to 40 percent. Hisense Mini-LED TVs, including the U8N and U7N, often feature the steepest markdowns, approaching 45 percent off. TCL’s popular Q-Series, including the QM8 and Q7 models, regularly appear on sale for up to 40 percent off.
Super Bowl Best Time to Buy a TV Sales 2025
The weeks before the Super Bowl deliver excellent prices, especially for large screens. In 2024, 75-inch QLED TVs dropped below 1,000 dollars, saving buyers around 500 dollars compared to normal pricing. These large screen TV price drops help shoppers prepare for game day.
During Super Bowl sales, shoppers will also see discounts on the best TV for gaming 2025 models. Features like HDMI 2.1, Variable Refresh Rate, and high frame rates make these TVs ideal for both gaming and sports.
Spring Release Season March and April 2025
Every spring, manufacturers release their newest models. That creates clearance deals for last year’s TVs as retailers make room for updated inventory.
TV prices usually drop after new model announcements. In March and April, expect to save between 25 and 35 percent on popular TVs sized between 50 and 65 inches from brands like Samsung, LG, and Hisense. Larger models, including 70-inch and above TVs from TCL, Sony, and Hisense, will likely see discounts in the 20 to 30 percent range.
Amazon Prime Day Best Time to Buy a TV Offers 2025
Amazon Prime Day, held each July, has become a major event for TV deals. In 2024, shoppers grabbed 50-inch 4K TVs for under 300 dollars.
This year, expect aggressive discounts on Hisense budget TVs featuring advanced technology, TCL’s newest 2025 lineup, and Roku-integrated TVs. For shoppers asking when is the cheapest time to buy a new television, Prime Day is one of the best options for mid-range buyers.
Key Holiday Weekend Sales 2025
Holiday sales offer more opportunities to save on entry-level and smaller TVs. During Presidents’ Day in mid-February, shoppers can expect savings of up to 25 percent on select TVs. Memorial Day sales in late May often target smaller models with clearance pricing. Labor Day in early September brings pre-fall markdowns across various TV sizes.
Year End Best Time to Buy a TV Clearance 2025
Retailers clear out old models each December. The year-end clearance is a smart time to buy, especially before new product announcements at CES in January.
Shoppers should expect deep discounts on OLED, QLED, and Smart TVs. Large displays, especially 70-inch models and above, often see significant price cuts. Buying last year’s TV model to save money is most effective during this year-end clearance period.
TV Technology Trends 2025
Samsung OLED Improvements
Samsung’s latest OLEDs incorporate MicroLED features, delivering improved brightness and better energy efficiency. AI-based upscaling enhances picture quality, while upgraded gaming features support 4K at 144Hz for smoother gameplay.
These Samsung OLED improvements create brighter, sharper visuals with less risk of burn-in.
LG AI Picture Enhancement
LG AI picture enhancement uses real-time adjustments to improve contrast and motion handling based on your room’s lighting. The LG C4 Series provides affordable OLED options with excellent picture quality, while the G4 Gallery Series brings high-end performance for home theater setups.
Hisense Budget Best Time to Buy a TV with Premium Features
Hisense budget TVs bring premium technology to affordable price points. The U8N series offers Quantum Dot Color, up to 1,500 nits of peak brightness, and HDMI 2.1 gaming features.
TCL 2025 Best Time to Buy a TV Lineup
TCL continues expanding its lineup. The Q-Series features high-end Mini-LED displays with enhanced gaming performance. The S-Series provides entry-level options with built-in Roku integration.
For shoppers comparing OLED, QLED, and Mini-LED TVs, TCL offers strong value with modern features.
Smart TV Platforms and Roku Integrated TVs
Choosing the right platform matters. Roku-integrated TVs are popular for their easy setup, broad app selection, and affordable pricing. Other Smart TV platforms comparison choices include Google TV, known for smart home integration, and Fire TV, which offers Alexa-enabled controls.
Avoiding Fake Best Time to Buy a TV Discounts
Avoid misleading discounts by verifying model numbers and researching current market prices. Retailers often inflate original prices to exaggerate sale savings. Hidden costs, such as forced bundles or overpriced warranties, can also reduce the real value of a deal.TV sales can look tempting, but not every discount is as good as it seems. Retailers and manufacturers often use marketing tricks to make you believe you’re getting a huge deal, when in reality, the price might be inflated or the product isn’t worth the hype. If you’re not careful, you could end up overpaying or buying a TV that doesn’t meet your expectations. Knowing how to spot fake TV discounts can help you avoid wasting money and make smarter buying decisions.
Watch Out for Misleading Model Numbers
One of the most common tactics is selling special “exclusive” models only available at certain stores. These TVs often have slight changes in the model number compared to mainstream versions. At first glance, they look similar to well-reviewed models, but they may lack key features like advanced picture settings, better processors, or superior sound quality. Retailers advertise these models as being heavily discounted, but they may not deliver the same performance as regular versions.
Always compare the full model number before you buy. If you see a model with an extra letter or slightly different code, research it separately. Look up professional reviews or customer feedback to see if that particular version lives up to the advertised quality.
Don’t Fall for Inflated Original Prices
Another trick is artificially inflating the “original price” to make the discount seem bigger. For example, a TV might be listed with a supposed retail price of $1,499, then marked down to $899, suggesting a massive savings. But in reality, the TV may have been selling for $899 for months. Retailers use these tactics, especially around sales events like Black Friday or Prime Day, to create the illusion of limited-time deals.
To avoid this, track prices over time. Websites like Camel Camel Camel or price history tools can show you what the TV actually sold for in recent months. If the “sale price” isn’t significantly lower than its normal price, it’s not a real deal.
Be Careful with Overhyped Warranty Packages
Many stores push extended warranties or protection plans alongside TV discounts. They frame it as a must-have to protect your investment, especially during big sales. But these warranties can add hundreds of dollars to your total and often overlap with the manufacturer’s standard warranty, which already covers most defects for the first year.
Before adding an extended warranty, read the fine print. Check what’s covered, for how long, and whether it’s worth the extra cost. In many cases, reliable brands offer solid protection out of the box, and spending more on an extended plan doesn’t always add value.
Real Discounts Follow Market Cycles
True TV discounts typically happen during predictable sales events: Super Bowl season, Prime Day, Black Friday, Cyber Monday, and year-end clearance sales. If you see a random sale outside these windows promising massive savings, take a closer look. It might be a store clearing older inventory or using inflated pricing tactics.
Timing your purchase around known sales periods gives you the best chance of locking in authentic savings without falling for marketing gimmicks.
Advice to Avoid Fake Best Time to Buy a TV Deals
If you want to avoid fake discounts, always research the specific model number, track price history, and understand how seasonal sales cycles work. Don’t get pressured by flashy ads or countdown timers claiming the deal is about to disappear. Real discounts happen consistently during major events, and with a little patience and research, you can grab the TV you want without overpaying.
TV Price Trends by Screen Size
TV prices vary by size and season. Smaller TVs between 32 and 43 inches see frequent deals during Prime Day and holiday weekends. Larger models, especially 50 to 65 inches, feature deep discounts during Black Friday and spring clearance events. The biggest screens, 70 inches and above, drop in price during Super Bowl sales and year-end clearance promotions.
Buying a TV isn’t just about features or brand names. Screen size plays a huge role in how much you’ll pay and when prices tend to drop. Knowing the trends by size can save you hundreds, especially if you shop at the right time of year. Let’s break down how pricing shifts across different TV sizes so you can plan your purchase wisely.
Small Screen TVs 32 to 43 Inches
Smaller TVs remain a popular choice for bedrooms, kitchens, dorm rooms, or secondary spaces. Their prices are usually stable for most of the year, but smart shoppers know the best savings happen during specific periods. Typically, retailers offer notable discounts around the back-to-school season in August and September. Another prime opportunity for deals arrives during the holiday rush, especially around Black Friday and Cyber Monday sales events. Discounts often range between fifteen to thirty percent on well-known brands such as Hisense, TCL, or Insignia. Even higher-end small TVs with enhanced smart features occasionally get price cuts, though the most aggressive discounts are usually reserved for larger screens.
Mid Size TV 50 to 65 Inches
The mid-size category is the sweet spot for most living rooms and family spaces. Because this size range is so popular, it’s also where the most competitive deals emerge throughout the year. Super Bowl season, which runs from late January to early February, is one of the first chances to find deep discounts. Retailers know people want bigger screens before the big game, so they slash prices to boost sales. Another major opportunity for savings is Amazon Prime Day, typically in July, where online deals flood the market. Of course, Black Friday and Cyber Monday remain unbeatable for overall price reductions. During these peak sale windows, discounts on mid-size TVs can reach as high as twenty-five to forty percent, and that includes everything from budget-friendly 4K sets to entry-level OLED models from top brands like Samsung, LG, or Sony.
Large and Premium TVs 70 Inches and Above
When you move into the large-screen and premium TV category, price trends shift again. These models often feature cutting-edge display technology, such as OLED, QLED, Micro LED, or even 8K resolution. Naturally, they come with higher price tags, but that also means bigger savings if you buy strategically. Super Bowl promotions in January and February are one of the earliest chances to score deals on big screens. Black Friday and Cyber Monday consistently deliver some of the deepest discounts of the year, with price drops often reaching thirty to fifty percent. Toward the end of the year, especially in December, retailers clear out older inventory to make room for next-generation models, making it another excellent window for big savings. If you’re eyeing flagship TVs from brands like Samsung, LG, or Sony, this is the time to buy without breaking the bank.
on TV Pricing by Screen Size
Price patterns based on screen size helps you avoid paying more than you should. Smaller TVs offer modest discounts during seasonal sales, while mid size and large screens bring significant savings during key events like Super Bowl promotions, Prime Day, and Black Friday. If you time your purchase around these predictable price trends, you’ll get more screen for your money, no matter what size you’re after.
Best Time to Buy a TV: Summary table
| Best Time to Buy a TV | Why It’s a Good Time |
|---|---|
| Black Friday (November) | Biggest discounts on all sizes |
| Super Bowl Sales (Jan-Feb) | Great deals on large screens |
| Spring Clearance (March-April) | Older models get major price cuts |
| Prime Day (July) | Online-exclusive TV offers |
| Holiday Weekends | Mid-year savings on popular models |
| December Year-End Sales | Clearance deals before new models arrive |
FAQs: Best Time to Buy a TV
When is the absolute cheapest Best Time to Buy a TV?
The absolute cheapest time to buy a TV is typically during Black Friday weekend, which includes Cyber Monday. This is when retailers slash prices on both entry-level and premium models. For some mid-range TVs, Amazon Prime Day in July offers similarly aggressive pricing.
Are TV prices better before or after new models release?
TV prices generally improve after new models hit the market. Once the latest lineup arrives, retailers discount previous year’s stock to clear shelves. March and April often bring the first wave of these clearance deals.
Is it worth waiting for Super Bowl sales for a new TV?
Yes, Super Bowl sales are ideal if you want a large screen at a lower price. Retailers focus promotions on big displays, including 70-inch and 85-inch TVs, in the weeks leading up to the big game.
Which TV brands usually have the biggest discounts?
Brands like Samsung, LG, Hisense, and TCL are known for offering aggressive discounts during major sale events. Hisense and TCL often lead in budget-friendly deals, while Samsung and LG dominate high-end promotions, especially on OLED and QLED models.
Do TV prices change during smaller holidays like Memorial Day or Labor Day?
Yes, but the discounts are usually smaller compared to Black Friday or Prime Day. Memorial Day and Labor Day sales tend to focus on entry-level TVs or leftover models from the previous year.
Should I buy last year’s Best Time to Buy a TV model to save money?
Buying last year’s TV model can be a smart way to save. Many older models still offer excellent performance, especially if you’re not chasing the absolute latest features like Mini-LED or AI picture enhancements.
How can I spot fake Best Time to Buy a TV discounts?
Look closely at the model numbers to ensure you’re comparing identical TVs. Research historical pricing to verify the discount is real. Avoid misleading bundles with overpriced warranties or unnecessary accessories
Conclusion: Best Time to Buy a TV
Understanding the best time to buy a TV 2025 can save you hundreds of dollars. Black Friday delivers unbeatable deals on premium OLEDs. Super Bowl sales favor big-screen buyers. Spring clearance and Prime Day cater to those seeking budget-friendly upgrades. Stay informed on TV technology trends 2025, monitor the TV sale events calendar, and use this buy a TV guide 2025 to shop smart. With the right timing and research, you’ll enjoy a better TV for less money.
Jhon AJS is a tech enthusiast and author at Tech Dimen, where he explores the latest trends in technology and TV dimensions. With a passion for simplifying complex topics, Jhon aims to make tech accessible and engaging for readers of all levels.
